Pokémon Ranks Fourth in TV Tokyo's FY2027 Anime Earnings Report

The Pokémon franchise has fallen to fourth place in TV Tokyo’s latest financial report for the first half of fiscal year 2027, marking the first time it failed to secure a top-three spot. The broadcaster’s data, covering April through September 2026, highlights global rights and licensing revenue from digital distribution, video games, and merchandise, excluding advertising or broadcast earnings. Naruto and Boruto retained their positions as the network’s highest-earning anime IPs during this period. Yu-Gi-Oh! surpassed Pokémon to claim third place, driven by strong merchandise sales. Despite the ranking drop, the anime segment overall showed growth, with revenues increasing 3.6% compared to the same timeframe in the previous fiscal year. China remained the largest international market for these titles outside Japan.