Beats Confirms First Pokémon Collaboration With Pikachu-Themed Pill Speaker

Beats by Dre has officially confirmed its first-ever collaboration with the Pokémon franchise, introducing a special edition of the Beats Pill Bluetooth speaker. The announcement follows a teaser video posted on October 12 to the brand’s official social media account, which revealed a shadowy silhouette of the upcoming device. This release marks the first new iteration of the Beats Pill since 2024 and represents the initial branded partnership between the audio manufacturer and the long-running game series.

The confirmation comes after earlier reports suggested a Pikachu-themed version was in development, based on images of product packaging spotted at retail locations. While specific details regarding the release date and pricing remain undisclosed, the speaker is expected to feature design elements inspired by the franchise’s iconic mascot. This launch adds to a busy year for Pokémon merchandise, which includes various themed products released during the series’ 30th-anniversary celebrations.

Siliconera reported on October 13 that Razer launched Charizard, Lucario, and Sylveon Pokémon headsets. CBR Anime ranked Ash's top ten overpowered Pokémon on October 12. SoraNews24 noted on October 7 that a Pikachu plushie joined an ESA mission to the International Space Station. CBR Anime announced on October 6 that Pokémon Horizons Season 4 premieres on Netflix in February 2027.